Privacy Policy

PRIVACY POLICY


1. Why do we need your personal information?

BARABABAC of LUDOVICA ANDRINA uses information deriving from interactions with the user and other customers, as well as with some third parties, to contribute to the achievement of its goal of providing high quality products and services.

BARABABAC of LUDOVICA ANDRINA respects the privacy rights of online visitors and recognizes the importance of protecting the information collected concerning them. To this end, we have defined procedures to ensure that the personal data of visitors are treated in a responsible manner.

This Privacy Policy provides information on the type of data collected and on how it is collected, on the reason for the collection and on the use made of it, on the rights and options relating to the use of visitor data by us, on how where the data is processed and with whom it could be shared, how long the user’s information is kept, etc. Please read it carefully.

DEFINITIONS:

The definition of personal data refers to any information relating to an identified or identifiable natural person. An identifiable person is a natural person who can be identified, directly or indirectly, in particular with reference to an identifier such as the name, an identification number, location data, an online identifier or one or more characteristic elements of his identity physical, physiological, genetic, psychic, economic, cultural or social.

The term “treatment” means any operation or set of operations performed on personal data or on a series of personal data, even with automated tools, such as collection, registration, organization, structuring, storage, adaptation or the modification, recovery, consultation, use, disclosure by transmission, dissemination or otherwise made available, alignment or combination, limitation, elimination or destruction.

2. Who checks the data?

BARABABAC of LUDOVICA ANDRINA establishes the purposes and methods of processing of personal data of the user. For the legal responsibilities that follow, the data controller is legally responsible for the storage and use of personal information on computers or manual archives.

Contact information:  
BARABABAC of LUDOVICA ANDRINA  
Via Montello, 2 10090 Romano Canavese, Turin  
Italy  
VAT no .: 10571070019  
Tel .: +39 345 704 9264  
E-mail:  privacy@ludovicaandrina.com

BARABABAC of LUDOVICA ANDRINA does not use a data protection officer. In the event of questions or concerns regarding privacy or in the event of requests relating to the personal data provided to you, you may contact BARABABAC of LUDOVICA ANDRINA at any time. For details on how to contact us, refer to the “Contact Information” or send an e-mail directly to our privacy manager: privacy@ludovicaandrina.com

3. What personal data is collected?

All our activities are based on strict ethical principles and legal requirements and we are committed to protecting the privacy of all visitors to our websites and all users of our (mobile) applications. For this reason, the way in which information is collected and stored, including personal data, depends on how our website and the associated services are used. We do not collect sensitive information about users.

3.1. Data collected through user interaction with us

Our websites and (mobile) applications can use different technologies in order to improve them, make them easier to use, efficient and safe. These technologies could lead to the automatic collection of personal data by us or third parties on our behalf. Examples of such technologies include cookies, flash cookies and web data analysis.

Our site may, from time to time, contain links to and from the websites of our networks and our affiliated partners. In the event that you follow a link to one of these websites, please note that these websites have their own privacy policies for which we assume no responsibility. Check these policies before sending any personal data to the websites.

3.1.1. Click-stream data

When a user visits our website, data is sent by the user’s browser to our server. This data allows us to optimize our services and improve the user experience on our websites and on our applications. The data is automatically collected and stored by us or by third parties on our behalf.

The information relating to the user’s computer could be collected for system administration purposes, as well as to report aggregate information for internal marketing analysis purposes. These are data relating to the actions and navigation patterns of our users and may include the following:

  • Visitor IP address
  • Date and time of the visit
  • Reference URL (the site from which the visitor was directed)
  • Pages visited and user browsing on our website
  • Information on the browser used (type, version, operating system etc.)

3.1.2. Cookie

Our website uses cookies. For more information on our use of cookies and on the privacy policies of the parties whose web analysis tools or plug-ins we use are integrated on our websites, see our Cookie Policy.

3.1.3. Retargeting technologies

Our website and our (mobile) applications use retargeting technologies that allow us to direct advertising in a direct and personalized way to visitors who have already expressed an interest in our products and / or made purchases through our partner websites.

We also work with companies that use tracking technologies to publish ads on the Internet on our behalf. These companies may collect information about your visits to our websites or our applications (mobile), as well as about your interactions with our communications, including advertising.

Retargeting technologies analyze user cookies and display advertisements based on their previous browsing behavior. For more information on cookies, refer to section 3.1.2 of this Privacy Policy.

3.2. Data provided by the user

In addition to the data collected with automated methods (see 3.1), we also treat the data provided by the user. These include, by way of example:

  • The personal identification data of the person, ie the contact details, the title, including the name and surname, the date of marriage, the day on which the first contact took place, the photo, the address or billing addresses, post code, date of birth, gender, telephone number, e-mail address, credit and debit card details. If you provide another person’s personal data, you must ensure that you have the right to share this information with us.
  • The information provided by the user when registering an account LUDOVICA ANDRINA .
  • The information provided by the user when creating a Wish List.
  • The information provided by the user through third parties such as Facebook and Instagram.
  • The information that the user uploads on the site or shares through our site using our services.
  • If the user has created an online account with us: the preferences and interests stored in the profile (see below for more information on these profiles).
  • If the user contacts us, there may be a log of mutual correspondence.
  • If the user contacts us to report a problem with our site or to receive technical assistance and / or customers, there may be a log of the correspondence or conversation.
  • If we decide to undertake an alternative dispute resolution (ADR) procedure accessible through the ODR platform (Online Dispute Resolution), personal data could be disclosed to the European Commission as an operator of the ODR platform and to any ADR service provider nominated for face the dispute.

You may also be required to complete surveys we use for research purposes, although you are not obliged to complete them. All these data are characterized by the fact that they were voluntarily provided by the user. This information is used for the purposes described in this Privacy Policy. The user can modify his personal data at any time and oppose their further processing (refer to paragraph 7).

4. How is the collected data treated?

When registering your LUDOVICA ANDRINA account, your personal data may be processed in the following ways:

  • Making sure that the contents of our site are presented on the user’s computer in the most efficient way.
  • For the purposes associated with orders placed by the user; for example to inform the user about the order or delivery status; to satisfy user requests, such as answering a question regarding our products; to help the user locate a store near him; to process the order; to process the payment with the payment card and / or to perform customer service functions. User data may be used to assess creditworthiness and, to this end, we may use third parties.
  • To verify the identity of the user and to answer any questions he may have; to process the request and offer the best possible service.
  • To fulfill our obligations arising from any contracts entered into between you and us.
  • To allow the user to participate in the interactive features of our services when he chooses to do so.
  • To communicate to the user changes concerning our services, terms, conditions and policies and / or other administrative information.
  • To provide the user with the advantages and services dedicated to LUDOVICA ANDRINA account holders.
  • To manage and keep our records.
  • To manage the user’s account as a member of LUDOVICA ANDRINA.
  • To store the Wish List created by the user and to allow them to share it with others.
  • Customize the content displayed by the user on our websites to offer customized offers.
  • Prevent and / or detect any abuse or fraud.
  • Subject to your permission, we can contact you directly using the contact information you provide (for example, by post, e-mail, SMS, telephone or other electronic methods) for marketing, advertising and market research purposes. For example, this includes information relating to LUDOVICA ANDRINA products, e-commerce activities, special offers and promotions. In order to be able to contact the user with information relevant to him, the overall interaction with LUDOVICA ANDRINA will be analyzed and used in a comprehensive way (including, by way of example only, the user’s purchase behavior on our online store and in physical stores of LUDOVICA ANDRINA: the use of loyalty programs, product evaluations and reviews by the user; contact history with our customer service; the opening / click results of the newsletter; browsing behavior (web tracking); the types of newsletters to which the user is registered; participation in promotions or events and the use of mobile applications). Your personal information may be used for marketing, advertising and market research purposes. Paragraph 7 contains information on your rights, for example how to revoke your consent or change your personal data. advertising and market research. Paragraph 7 contains information on your rights, for example how to revoke your consent or change your personal data.advertising and market research. Paragraph 7 contains information on your rights, for example how to revoke your consent or change your personal data.

When you visit one of the LUDOVICA ANDRINA websites , your personal data may be processed in the following ways:

  • Analysis of data relating to content, A / B tests and navigation between products
  • Analysis of data relating to the origin of traffic
  • Analysis of data relating to internal research
  • Analysis of purchase data
  • Analysis of data relating to the device
  • Retargeting for marketing purposes

5. Legal bases

When the user buys an item on our online store, creates an account with us or signs any other form of agreement with us, we will treat your conventional personal data for that particular purpose. The user’s conventional personal data, for example, could also be processed in the event of pre-contractual or similar requests by the user. The legal basis that allows us to process your personal data is contained in Article 6, paragraph 1, letter b) of the European Regulation on personal data protection (EU) 2016/679 (GDPR), since the processing of user data is necessary for the execution of our contract with the user or to be able to manage the pre-contractual and similar requests.

We may also process your ordinary personal data based on the rules contained in Article 6, paragraph 1, letter f) of the GDPR, unless the user’s rights or fundamental freedoms prevail over our interests.We have a legitimate interest in the processing of personal data (name and e-mail address) of the user for both marketing and data analysis purposes. Our legitimate interest is based on user preferences so that we can better customize our offer to the user and, ultimately, offer products and services that better meet their needs and desires. Furthermore, we have a legitimate interest in processing your personal data for data analysis purposes.

6. Disclosure of personal data

The processing of user data with the utmost care and confidentiality is one of our fundamental values. If required by law, user data may be disclosed to third parties. We employ service providers and data controllers responsible for processing data on our behalf. These services include authentication, hosting and maintenance services, data analysis services, e-mail messaging services, delivery services, payment transaction management, solvency, address and e-mail control. These third parties are our data processors and can only process personal data to the extent necessary to provide their services.Our data processors have a contractual obligation to treat this information in the strictest confidence. They are prohibited from using the data in any other way than necessary. The necessary measures are taken to ensure that our data controllers, including service providers and other managers working on behalf ofLUDOVICA ANDRINA , preserve and protect the confidentiality of user data.

Some of our data managers are located outside the European Union (EU) / European Economic Area (EEA). Accordingly, we will share your personal information with countries outside the EU / EEA.However, we will provide this information only in the case of recipients who meet the necessary requirements, including:

  • The country in question is considered a safe third country.
  • The supplier in question must adhere to the European Commission’s standard contracts for the transfer of personal data to third countries.
  • The supplier in question is certified according to the art. 40 of the GDPR; or
  • The supplier in question has a set of approved binding business rules.

There may be occasions when we disclose anonymous data to our partners in an anonymous way. Such non-personal data may include information on the number of visitors to a website or application (mobile) during a certain period of time.

Any information you post or disclose in your interaction with LUDOVICA ANDRINA (eg personal data contained in photos, stories, comments and videos sent by the user) will become public information and may be available to site visitors and to the general public.

We may disclose your information to the extent that we are obliged to disclose or share your personal information in order to comply with any legal obligation or the indications of a court or any other competent body, or in order to enforce or to apply our Privacy Policy and other agreements; or to protect the rights, property or safety of BARABABAC from LUDOVICA ANDRINA, our employees, our customers or others. This includes the exchange of information with other companies and organizations for the purposes of fraud protection and credit risk reduction.

If we decide to undertake an alternative dispute resolution (ADR) procedure accessible through the ODR (Online Dispute Resolution) platform, we may disclose your personal data to the European Commission, as an operator of the ODR platform, and to any ADR provider named to deal with the dispute.

7. User rights

If you provide your personal information on our websites or other channels, this is done on a completely voluntary basis. If the user chooses not to provide the requested information, some customer benefits may not be available. In some cases, only those who have sent the requested personal data will be able to order products, use certain services and otherwise make use of the activities and offers available on our website and on the (mobile) applications. We offer numerous options, depending on the specific circumstances, to help you keep control of your data. These options can include viewing and editing data online.

The user can consult and modify his personal data at any time by logging into his account on ludovicaandrina.com and entering his account credentials. Click on “My profile” or “My account” to access your personal data.

In case of changes to the information provided by the user, for example in case of change of the e-mail address or other contact details, or if the user wishes to cancel his registration, we invite the user to change his details on “My profile” or “My data” or send an e-mail with the changes to: info@ludovicaandrina.com

In general, the user enjoys the following rights:

7.1. Right to request access to personal data

The user has the right to access some of the personal data provided by him to LUDOVICA ANDRINA. By writing to info@ludovicaandrina.com the user can request the details of information about him that we store and process, including the purposes for which they are used.

The user can consult and modify his personal data at any time by logging into his LUDOVICA ANDRINA account on ludovicaandrina.com and entering his account credentials. Click on “My profile” or “My data” to access your personal data.

7.2. Right to change and / or cancel personal data

You have the right to request correction, addition, deletion or blocking of your personal data stored. To do this, send the request to: info@ludovicaandrina.com. We will comply with the request without undue delay from the moment of receipt. If, for any reason, we are unable to satisfy the request, we will contact the user.

7.3. Right to limit the processing of personal data 

In special circumstances, the user has the right to limit the processing of his personal data. To request the limitation, contact  privacy@ludovicaandrina.com

7.4. Right to data portability

The user has the right to receive his personal data (exclusively related to the user himself) in a structured format, commonly used and readable by an automatic device (“data portability”), and has the right to transmit this data to another data controller. To request data portability, contact  privacy@ludovicaandrina.com

7.5. Right to object to the processing of personal data and to unsubscribe

The user has the right to request the non-processing of personal data if the processing is based on a legitimate interest pursued by LUDOVICA ANDRINA, for example for marketing purposes. If we intend to use personal data for such purposes or to disclose your information to third parties for such purposes, we will inform you through this Privacy Policy. The user has the right to exercise his right to object at any time by contacting us at  privacy@ludovicaandrina.com  or in writing at the postal address included at the end of this document.

The e-mails sent to the user by LUDOVICA ANDRINA containing newsletters or marketing content include the option to cancel the registration by following the instructions in the e-mail itself. If the user does not wish to receive e-mails from us, he can simply select the unsubscribe hypertext link and the e-mails will be interrupted.

For all other types of messages that you may receive from us, such as maintenance announcements or administrative notifications, the receipt of such communications may be interrupted only by deleting your account. These messages represent an inevitable aspect of user accounts and the associated use of our websites and (mobile) applications. Contact info @ ludovicaandrina.com to delete your account.

7.6. Right to revoke consent at any time

The user has the right to revoke the consent to the processing of his personal data at any time. Withdrawal of consent, however, does not affect the legitimacy of processing based on consent prior to revocation. Contact  privacy@ludovicaandrina.com  to withdraw consent.

If the user wishes to withdraw his consent to receive promotional information and offers in general, including by mail, e-mail, SMS, telephone or other digital methods, he can do so at any time by writing to 
BARABABAC of LUDOVICA ANDRINA, Data protection or by sending an e-mail to info@ludovicaandrina.com. If we have any doubts about your identity, we may request a form of identification.

7.7. Conditions and / or limitations concerning the user’s rights

The user rights described above may be subject to conditions or limitations. We are therefore unable to guarantee the right to the portability of user data, as it depends on the specific circumstances concerning the processing activity.

8. Storage of personal data
BARABABAC di LUDOVICA ANDRINA will not store your personal data for a period of time greater than that necessary for the purposes for which they are processed in the following processing activities:

Definition of an inactive member An inactive member is a member who has not interacted with us in any way, by making a purchase on the LUDOVICA ANDRINA website or by opening an email and clicking in an interactive content within it, after 5 years from the last interaction.
Data of inactive members that are deleted All personal data, such as: name, email address, address, postal code, birthday, sex, date of birth, wish list, purchase data (if not in violation of local law), etc. Complete elimination.
When personal data is deleted Personal data is deleted for inactive members for more than 5 years.
Personal data that are stored after a 5 year inactivity No personal data is stored, except as required by law.
How to delete personal data The global IT, quarterly, proceeds to the manual deletion of personal data. They are deleted from all computer systems.
Newsletter – They don’t have an account  
– They are subscribed to the newsletter (for example through online channels etc.)
Definition of inactive newsletter subscriber A subscriber to the inactive Newsletter is a person who has not opened an email and clicked an interactive content inside for a period longer than 24 months. In the case of an online purchase by a subscriber to the newsletter, these are automatically transferred to one of the Customer categories referred to in the tables below, and therefore follow the definition of an inactive customer of the new category.
Data of inactive members that are deleted All personal data, such as: name, gender, email address and purchase preferences will be canceled. Complete elimination.
When personal data is deleted Personal data is deleted for inactive newsletter subscribers for more than 24 months.
Personal data that is stored after a period of 24 months No personal data is stored, except as required by law.
How to delete personal data The global IT, quarterly, proceeds to the manual deletion of personal data. They are deleted from all computer systems.
Data that is deleted for inactive accounts All personal data, such as: Name, email address, post code, gender, telephone number, birthday, date of birth, wish list, purchases. This means complete elimination.
When personal data is deleted Personal data is deleted when the account has been inactive for more than 5 years.
Personal data that are stored after a 5 year inactivity No personal data is stored, except as required by law.
How to delete personal data The global IT, quarterly, proceeds to the manual deletion of personal data. They are deleted from all computer systems.
Purchase – without guest check out account Who made a purchase online or in store without creating an account.
Definition of an inactive customer A customer is inactive if he has not interacted with us in any way, making a purchase on the LUDOVICA ANDRINA website when the account is created, not accessing the account or opening an email and clicking an interactive content within it, after 5 years from last interaction.
Data that is deleted for inactive customers All personal data, such as: name, email address, post code, gender, telephone number, date of birth, purchases. Complete elimination.
When personal data is deleted Personal data is deleted if the customer remains inactive for more than 5 years.
Personal data that are stored after a 5 year inactivity No personal data is stored, except as required by law.
How to delete personal data The global IT, quarterly, proceeds to the manual deletion of personal data. They are deleted from all computer systems.
Web users – IP address Who visited our website.
Definition of inactive user Subject who has not visited our website for more than 24 months.
Data that is deleted for inactive users All data collected on the visit to our website. How:  
– content, A / B testing and product consultation statistics  – 
Traffic source  
data 
– Internal research  data 
– Purchase  data 
– Support data  – Retargeting marketing
When personal data is deleted Personal data is deleted 25 months after being collected.
Personal data that is stored after 25 months of inactivity No personal data is stored, except as required by law.
How to delete personal data The data is automatically deleted after 25 months.

9. Information security and data integrity

We take appropriate technical and organizational measures to protect personal data from accidental or unlawful destruction, loss, alteration, unauthorized use, disclosure or access, particularly where the processing involves the transmission of data over a network, and against all other forms of unlawful processing and improper use.

LUDOVICA ANDRINA uses third parties as responsible for the collection and processing of personal data. All data supervisors appointed by LUDOVICA ANDRINA will process your personal data only in accordance with the instructions of LUDOVICA ANDRINA and have a legal obligation to adhere to strict security procedures relating to the processing of personal data.

9.1. Keeping information secure

LUDOVICA ANDRINA may employ third parties to collect personal information on its behalf. In such cases, these third parties are subject to confidentiality and data processing agreements and will be instructed by LUDOVICA ANDRINA to fully comply with the Privacy Policy of LUDOVICA ANDRINA.

If the user has set or received a password from us to access certain parts of our site, he is responsible for ensuring the confidentiality of this password. We ask the user not to share their password with any other person.

Unfortunately, the transmission of information via the internet is not entirely secure.

Although we do our best to protect your personal information, we cannot guarantee the security of the data transmitted to our site; any transmission is carried out at your own risk. Once we receive the information, we adopt strict procedures and strict security measures to try to prevent unauthorized access.

9.2. Social network

Our website and (mobile) applications make the social plug-ins of various social networks available to the user. If the user chooses to interact with a social network, his activity on our website or on the (mobile) applications will also be made available on social networks like Facebook and Twitter.

In the event of access to one of these social network sites while visiting one of our websites or our (mobile) applications, the social network site may add this information to the user’s profile. If the user interacts with one of the social media plug-ins, this information will be transferred to the social network site. If you do not want this data transfer, you must log out of the social network site before accessing one of our websites or (mobile) applications. We cannot prevent this data collection and information transfer through social plug-ins. Please read the privacy policies of your social networks carefully for detailed information on the collection and transfer of personal data by them,

Furthermore, to improve the user experience and the brand, the data can be transmitted to third parties (eg. Facebook) for processing in accordance with data protection and privacy regulations.

Facebook:  http://www.facebook.com/about/privacy/ 
Twitter:  http://twitter.com/privacy 
Google+:  http://www.google.com/intl/it/policies/privacy/

10. Consequences of non-disclosure of personal data

It may not be possible to create an LUDOVICA ANDRINA account or make a purchase on the LUDOVICA ANDRINA website if you are unable to provide certain requested information.

11. Contact information

If you have questions about our Privacy Policy regarding the processing of personal data, please contact us.

Owner of the data processing:  
BARABABAC of LUDOVICA ANDRINA  
privacy@ludovicaandrina.com E-store Customer Service  info @ ludovicaandrina.com Mobile number +39 345 704 9264  Alternatively, you can contact LUDOVICA ANDRINA at the following addresses: BARABABAC of LUDOVICA ANDRINA  Via Montello, 2  10090 Romano Canavese, Turin  Italy  Email:  privacy @ ludovicaandrina.com

12. Complaints

Any complaints must be submitted directly to the Italian Data Protection Supervisory Authority:

Guarantor for the protection of personal data (Privacy Guarantor)  
Piazza di Monte Citorio n. 121 in Rome 

Telephone switchboard: (+39) 06.696771

Fax: (+39) 06.69677.3785

For general information it is possible to send an e-mail to: garante@gpdp.it

13. Changes to this Policy

LUDOVICA ANDRINA is committed to respecting the fundamental principles of privacy and data protection. Therefore, we periodically review our Privacy Policy in order to keep it updated and compliant with the principles of privacy and data protection. This Privacy Policy may be amended from time to time in order to keep pace with new developments and opportunities associated with the Internet and to maintain compliance with current legislation. Any changes we may make to our Privacy Policy in the future will be published on this page and, if necessary, could be communicated to the user via e-mail.

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